Amorolfin was another TEVA project. We had to create a campaign that could compete in the crowded market of anti-fungal medications. After analyzing research data we came to the conclusion that the product needs an easy to identify mascot that can help it stand out. We decided to make a microscopic knight in shining armor our champion. The character was created by Ákos, our resident CGI wizard and we have produced the entire TVC in-house. The character remained in use for years.